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KMA Records · label.kulturemedia.africa · Kampala, Uganda

Beyond
Distribution.Signed.

KMA Records is a full-stack artist partnership operating under Kulture Media Africa. Distribution, global royalty infrastructure, radio & TV placement, curator pitching, and publishing administration — all in one annual partnership. Built for East Africa. Open to the world.

$299
Per year · Annual artist partnership
KMA Records · Est. 2026
East Africa First. Globally Open.
$299 / Year
75% Artist · 25% KMA
Beyond Distribution

KMA Distribution gets you
on platforms. KMA Records
builds your career.

Distribution moves files. KMA Records moves infrastructure — royalty registration, global publishing administration, curator pitching, radio and TV placement, and institutional affiliation. Everything that separates a distributed artist from a signed one.

KMA Distribution
Music delivered to 40+ DSPs
60% artist royalty split
Human quality review
Analytics every 2 months
No publishing administration
No SoundExchange registration
No ASCAP guidance
No SubmitHub pitching
No radio or TV outreach
No label affiliation on metadata
KMA Records
Unlimited distribution — singles, albums, videos
75% artist royalty split
Human quality review, priority processing
Monthly analytics reporting
Songtrust global publishing administration — 65 societies, 240 territories
SoundExchange registration — digital radio royalties collected
ASCAP / home PRO registration guidance
SubmitHub managed pitching — 20 curators per release
Radio & TV spin outreach — East African stations
"KMA Records" on all release metadata — label affiliation signal
Who This Is For

For the artist who is
serious about the business.

KMA Records is not for everyone. It is priced to filter for commitment. The $299 investment returns multiples when every royalty stream is properly registered and collected.

🎙
Independent Artists Ready to Scale

You've been distributing independently. You're getting streams. But you know money is being left on the table — radio royalties, international mechanical royalties, digital radio. KMA Records closes those gaps.

🌍
East African Artists Going Global

Your music is in Luganda, Swahili, or any East African language and you want global reach with cultural integrity intact. KMA understands your sound and advocates for it correctly.

📻
Artists Targeting Radio & TV

You want your music on NTV Uganda, KTN Kenya, ITV Tanzania, or regional radio stations. KMA Records has the relationships and the process to pitch properly.

🌐
International Artists Entering East Africa

You're based outside East Africa but you know Boomplay, regional radio, and African streaming is where your next audience lives. KMA is your local operator with global infrastructure.

Who This Is Not For

KMA Records is not for hobbyists, artists releasing their first track with no prior streaming presence, or anyone looking for a quick upload service. KMA Distribution handles that. KMA Records is for artists building a career — which means you take both the music and the business seriously. If you apply and we don't think it's the right fit, we'll tell you honestly and point you to KMA Distribution instead.

Founding Phase

We launched in 2026.
Be among the first.

We are not publishing fake rosters. We are not inventing success stories. KMA Records is open for founding artist applications as of 2026.

The first 20 artists who are accepted into KMA Records receive founding status: permanent recognition, priority support, and first access to every new service we build — radio partnerships, sync licensing, institutional archival — as the label grows.

This is not hype. It is a genuine invitation to build something together from the ground up.

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Artist Partnership

Everything that comes
with KMA Records.

$299/year. Renewable annually. Cancel at any time with 30 days notice. Every layer of royalty infrastructure included — no hidden fees, no piecemeal add-ons.

RECORDS
KMA Records
Annual Artist Partnership · East Africa First · Globally Open
$299
Per year · All inclusive
Layer 01 — Distribution
  • Unlimited Singles & Albums Distribution
    Deliver as many releases as you want across the year to 40+ DSPs including Spotify, Apple Music, Boomplay, YouTube Music, Deezer, Audiomack, Tidal, Amazon Music, and more. No per-release fees.
  • Unlimited Music Video Distribution
    YouTube, TikTok Video, Instagram Reels, Facebook. Full video pipeline included, no additional charge.
  • 75% Artist Royalty Split
    You keep 75% of all net streaming royalties. KMA retains 25% — our best split, reserved exclusively for KMA Records artists. Standard KMA Distribution artists receive 60%.
  • ISRC & UPC from KMA Records Registry
    Every release receives an ISRC code from KMA Records' registered prefix. Your music is permanently traceable through our institutional registry — not a third-party tool.
  • "KMA Records" Label Credit on All Metadata
    Your releases carry "KMA Records" as the label name across all DSPs. This is the institutional affiliation signal that editors, playlist curators, and press use to assess artist credibility.
  • Monthly Analytics Reports
    Full streaming breakdown by platform, territory, and track delivered monthly — more frequent than KMA Distribution's bi-monthly standard.
Layer 02 — Royalty Infrastructure
  • ASCAP / PRO Registration Guidance Powered by ASCAP
    We walk you through songwriter and publisher registration with ASCAP (or BMI/SESAC equivalent). Your compositions are registered for US performance royalties — radio, TV, streaming, live performance. Without this, every radio spin is money lost forever.
  • East African PRO Registration Guidance
    Registration with UPRS (Uganda), MCSK (Kenya), COSOTA (Tanzania), or RWACU (Rwanda) depending on your country. Closes the domestic radio and TV royalty loop that international PROs don't touch.
  • SoundExchange Registration Powered by SoundExchange
    We register you with SoundExchange — the only US government-designated body for digital radio royalties. Pandora, SiriusXM, iHeartRadio, and 3,200+ digital platforms pay SoundExchange. Without registration, this money goes uncollected. Permanently. We set you up so it flows to you instead.
  • Songtrust Global Publishing Administration Powered by Songtrust
    Songtrust registers your compositions across 65 collection societies in 240 countries — collecting performance royalties, mechanical royalties, and micro-sync from territories your PRO never reaches. International streams generate mechanical royalties that independent artists almost universally fail to collect. Songtrust closes this gap. KMA absorbs the Songtrust onboarding fee as part of your $299.
  • YouTube Content ID Registration
    Your master recordings are registered with YouTube Content ID. Every user-generated video, lyric edit, dance cover, or reaction video that uses your music is claimed — generating ad revenue that flows to you instead of YouTube's general pool. Critical for any African artist whose music travels through UGC content.
Layer 03 — Promotion & Placement
  • SubmitHub Managed Pitching Via SubmitHub
    KMA pitches each release to 20 genre-targeted curators on SubmitHub — Spotify playlists, music blogs, YouTube channels, and independent labels. We research the curators, write the pitch, pay the credits, and report back with results and curator feedback. You focus on the music. We handle the campaign.
  • Spotify for Artists Editorial Pitch Support
    We guide you through the Spotify for Artists editorial pitch process for every release submitted at least 7 days before release date. The pitch that reaches Spotify's editorial team — the one that determines playlist consideration — written with context, genre clarity, and regional relevance.
  • Radio & TV Spin Outreach
    Direct outreach to East African broadcast stations based on your country and genre. Uganda: NBS TV, NTV, Bukedde TV, CBS Radio, Radio One. Kenya: KTN, Citizen TV, Capital FM, Radio Maisha. Tanzania: ITV, Star TV, Radio Free Africa. Coverage expands as KMA's relationships grow. Placement is never guaranteed — but every release is formally pitched.
  • KMA Playlist Placement Via radio.kulturemedia.africa
    Automatic consideration for placement on the KMA curated playlist. KMA Records artists receive priority over standard KMA Distribution submissions.
Layer 04 — Artist Identity Wave 2
  • Artist Landing Page Coming Soon
    A dedicated page at label.kulturemedia.africa/[yourname] — your bio, releases, links, and KMA Records affiliation. Builds search engine presence under the label domain.
  • Artist Dashboard Coming Soon
    Real-time release status, royalty tracking across all registered channels, and analytics aggregation — all in one panel built for KMA Records artists.
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The Machine Under the Hood

Every institution
KMA Records connects
you to.

The music industry runs on a network of royalty collection bodies that most artists have never heard of. Money is being generated by your music right now and going uncollected because you're not registered. KMA Records fixes this on day one.

Complete Royalty Map
Royalty Type
When It's Generated / Where From
Collected By
Streaming Royalty
Spotify, Apple Music, Boomplay, Deezer — every on-demand stream. Paid per stream from each platform's revenue pool.
KMA Distribution Pipeline → You (75%)
US Performance Royalty (Composition)
Any time your song is publicly performed in the US — radio, TV, streaming, live performance, restaurants, clubs.
ASCAP / BMI / SESAC → You
East African Performance Royalty
Radio and TV play in Uganda, Kenya, Tanzania, Rwanda. Local broadcast is a major revenue source most artists never register for.
UPRS / MCSK / COSOTA / RWACU → You
Digital Radio Royalty (Master)
Non-interactive digital radio — Pandora, SiriusXM, iHeartRadio, and 3,200+ webcasters globally. This is a separate payment from streaming and almost universally uncollected by independent artists.
SoundExchange → You (45%) + Label (50%)
International Mechanical Royalty
Every stream outside the US generates a mechanical royalty paid to the composition copyright holder. Collected by national collection societies in each territory — impossible to access without a publishing administrator.
Songtrust → 65 Societies → You
YouTube Content ID Revenue
Ad revenue from any YouTube video — user-generated or official — that uses your master recording. Dance videos, reaction videos, lyric edits, film clips.
Content ID → YouTube → You
Sync / Micro-Sync Royalty
Licensing fees when your music is used in film, TV, advertising, or social media. Micro-sync covers short-form video use on TikTok, Instagram, and YouTube Shorts.
KMA Records (pitch) + Songtrust → You
The Organisations KMA Records Connects You To
ASCAP
Performing Rights Organisation · United States

The largest PRO in the US. Collects performance royalties when your compositions are played publicly — radio, TV, streaming, live, retail.

What it collects: US performance royalties on compositions (not masters). 50% to songwriter, 50% to publisher.

What KMA does: Guides your registration as writer and publisher. Ensures your songs are registered so every tracked performance generates a royalty payment — not silence.

Cost to you: Free to join as a writer. KMA handles the guidance.
SoundExchange
Digital Performance Royalties · United States

The only US government-designated body for collecting digital radio royalties on master recordings. 3,200+ digital platforms — Pandora, SiriusXM, iHeartRadio — pay SoundExchange by law.

What it collects: Digital performance royalties on master recordings from non-interactive streaming. 45% directly to featured artists, 50% to sound recording copyright owner.

What KMA does: Registers you as both the featured artist and sound recording owner. Ensures both shares flow to you rather than sitting uncollected indefinitely.

Cost to you: Free to register. KMA handles setup.
Songtrust
Global Publishing Administration · 65 Societies · 240 Territories

The world's largest publishing administration platform. Collects mechanical royalties, international performance royalties, and micro-sync from 240 countries — money that ASCAP alone cannot reach.

What it collects: International mechanical royalties (every stream outside the US), performance royalties from 65 collection societies globally, micro-sync from social platforms.

What KMA does: Absorbs the Songtrust onboarding fee in your $299. Registers your catalogue under KMA Records' publishing entity. Songtrust then collects from territories worldwide on your behalf.

Songtrust's take: 15% on performance royalties, 20% on mechanicals. You keep the rest.
SubmitHub
Curator Pitching · 10,000+ Outlets Globally

The most established pay-to-pitch platform in independent music. Connects artists with playlist curators, music blogs, YouTube channels, radio stations, and independent labels through a credit-based, guaranteed-feedback system.

What it does: Submits your release to genre-matched curators who guarantee a listen and written feedback within 48 hours. Placements on Spotify playlists, blog features, YouTube channel premieres.

What KMA does: Runs every campaign for you. We research curators, write the pitch, spend the credits, report results, and incorporate feedback into future release strategies. $20–40 in credits per release, absorbed by KMA.

Honest expectation: 15–20% placement rate industry average. Targeted campaigns for East African genres perform best when genre clarity is strong.
East African PROs
UPRS · MCSK · COSOTA · RWACU

Local performing rights organisations in Uganda, Kenya, Tanzania, and Rwanda. These collect royalties from domestic radio, TV, live performance, and public performance within each country.

What they collect: Performance royalties from broadcast radio, television, clubs, hotels, and public spaces within East African territories.

What KMA does: Guides registration with your home country PRO as part of KMA Records onboarding. This closes the domestic broadcast royalty loop that no international organisation covers.

Why it matters: Radio spins on CBS Radio Uganda, Capital FM Kenya, or Radio Free Africa are generating royalties right now. Without PRO registration, that money sits unclaimed.
YouTube Content ID
Master Recording Protection · Global

YouTube's fingerprinting system that identifies your master recording in any video on the platform — official or user-generated — and routes ad revenue from those videos to the rights holder.

What it collects: Ad revenue from any YouTube video using your music — dance covers, reaction videos, lyric videos, short films, vlogs. Collectively, this is significant for music that travels through African UGC culture.

What KMA does: Registers your masters with Content ID as part of KMA Records onboarding. Every eligible UGC video starts generating revenue instead of zero.

Reality check: Content ID revenue is modest per video but accumulates significantly at scale and with viral content.
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Why We Exist

The philosophy
behind KMA Records.

"Every major music distribution infrastructure in the world was built in the West. The pipes that carry East African music to Spotify were designed for Western artists. The royalty collection bodies that exist are optimised for Western markets. The playlist curators who decide what gets heard are overwhelmingly not from this continent.

KMA Records is not trying to game that system. We are building a node within it that is owned by East Africa, operated with East African cultural fluency, and oriented toward long-term sovereignty over what we create.

$299 is not a fee. It is the cost of building infrastructure that should have existed here decades ago."

The music industry runs on institutional knowledge. Which PROs collect in which territories. How to register compositions with 65 collection societies simultaneously. Which curators actually respond to Taarab versus Singeli versus Kadongo Kamu. What a correct SubmitHub pitch looks like for a genre that most curators have never encountered.

This knowledge is not freely distributed. It accumulates slowly through expensive trial and error, or it's bought through a label deal that trades artist ownership for access. KMA Records makes it available without the ownership trade.

You retain 100% of your masters. You retain 100% of your publishing. You retain 100% of your creative decisions. KMA Records provides the infrastructure, the institutional knowledge, and the pipeline connections. You bring the music.

East Africa has a royalty crisis that very few people are talking about. Artists whose music is played on Pandora have never registered with SoundExchange. Artists whose compositions are streamed in Germany have never registered with a German mechanical collection society. Artists whose songs play on Ugandan radio have never joined UPRS.

This is not ignorance — it is a structural failure of the industry to make these systems accessible. KMA Records is the access point.

We are launching with 20 founding artist spots. When those are filled, we will grow carefully — maintaining the quality of service that justifies a label relationship. We are not building volume. We are building something that lasts.

75%
Artist royalty split
65
Collection societies via Songtrust
240
Countries & territories covered
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Frequently Asked

What artists
actually ask.

How is KMA Records different from KMA Distribution? +
KMA Distribution is a music delivery service — it gets your files onto streaming platforms and pays you 60% of royalties. KMA Records is a full-stack artist partnership that includes distribution plus royalty infrastructure (ASCAP, SoundExchange, Songtrust), managed promotion (SubmitHub pitching, editorial pitch support), radio and TV outreach, and "KMA Records" label credit on all metadata. You keep 75% of royalties instead of 60%. The $299/year price reflects the significantly expanded scope of services.
Do I keep ownership of my music? +
Completely. KMA Records is not a traditional label — we never claim ownership of your masters or publishing. You retain 100% of master recording rights, 100% of composition copyrights, and 100% of creative decisions. The "KMA Records" label credit on metadata is an affiliation signal, not a rights claim. This agreement is non-exclusive. You can distribute through other services simultaneously.
What exactly does $299/year cover? +
Everything on the Package page — unlimited distribution, 75% royalty split, ASCAP registration guidance, SoundExchange registration, Songtrust global publishing onboarding (including their setup fee, absorbed by KMA), East African PRO registration guidance, YouTube Content ID registration, SubmitHub managed pitching (20 curators per release), Spotify editorial pitch support, radio and TV outreach, and monthly analytics. No hidden per-release fees. No add-ons. One annual fee, all layers included.
What is Songtrust and why does it matter? +
Songtrust is a publishing administrator that registers your compositions with 65 collection societies in 240 countries. Every time your song is streamed outside the US, it generates a mechanical royalty paid to the composition copyright holder — but only if you're registered with the relevant territory's collection society. Independent artists almost universally fail to collect these royalties because navigating 65 different societies is practically impossible. Songtrust handles all of it. KMA absorbs Songtrust's onboarding fee in your $299. Songtrust then takes 15% of performance royalties and 20% of mechanicals collected — the rest flows to you.
What is SoundExchange and am I already registered? +
SoundExchange is the only US government-designated organisation for collecting digital radio royalties — from Pandora, SiriusXM, iHeartRadio, and 3,200+ platforms. If you haven't registered with them directly, you are almost certainly not collecting these royalties. They don't require a distributor — they require your own registration. KMA Records handles this registration for every signed artist on day one. It's free to register. The money is just waiting.
Is radio and TV placement guaranteed? +
No. We pitch every release to East African broadcast stations — and we do it formally, with the correct materials and context. But editorial decisions are made by station music directors, not us. What we guarantee is that every KMA Records release is formally submitted to the right contacts at the right stations. That is the same service a traditional label provides. Placement depends on the music, the timing, and the station's current rotation needs.
How does the application process work? +
You complete the application form with your artist information, streaming links, genre, and a brief note on what you're working on and why you're applying. KMA reviews every application within 5 business days. If accepted, you receive a welcome email, onboarding instructions, and payment details. If we don't think it's the right fit at this stage, we'll tell you honestly and explain why — and point you to KMA Distribution if that's the better starting point. We're not trying to collect $299 from everyone. We're trying to build something that actually works.
Can I apply if I'm based outside East Africa? +
Yes. KMA Records is East Africa first but globally open. If you are an African artist in the diaspora, an international artist whose music has East African cultural connections, or a non-African artist who simply wants access to our infrastructure — you can apply. The royalty registration services, SubmitHub pitching, and distribution pipeline are globally relevant. The East African radio and TV outreach is territory-specific and will apply to your country if it's in our coverage zone.
What happens when I cancel or don't renew? +
You may cancel with 30 days written notice to records@kulturemedia.africa. KMA will request takedown of your releases from all DSPs within the notice period. Outstanding royalties earned prior to cancellation are paid in the next payout cycle. Your PRO registrations, SoundExchange registration, and Songtrust account remain active — those are yours, not ours. The ISRC codes issued under KMA Records' prefix remain associated with your recordings permanently.

Still have questions?

Email: records@kulturemedia.africa

WhatsApp: Click to chat →

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Artist Application

Apply to
KMA Records.

Every application is reviewed by a human. We respond within 5 business days. If accepted, onboarding begins within the same week.

KMA Records is currently accepting Founding Artist applications — 20 spots available. Founding artists receive permanent recognition, priority support, and first access to every new service as the label grows. The $299/year fee is only collected after your application is accepted.

01 — Artist Identity
02 — Your Music

If you don't have a Spotify profile yet, paste your most recent release link or a SoundCloud / YouTube link showing your music.

03 — Current Infrastructure

None of these are required to apply. KMA Records sets up what's missing as part of onboarding.

04 — Your Application
By submitting this application you confirm: you are the artist or authorised representative of the artist named above, all links and information provided are accurate, and you understand that the $299/year fee is only collected after your application is accepted. If accepted, you agree to KMA Records' terms of artist partnership — non-exclusive, you retain 100% of all intellectual property, 75% of net streaming royalties returned to you.

Application Submitted.

Your application is in our hands. A human at KMA will review it within 5 business days. Watch your inbox — no automated responses.

What Happens Next
01KMA reviews your streaming links, genre, and application answers
02You receive an acceptance or honest decline within 5 business days
03If accepted: payment instructions and onboarding packet sent within 24 hours
04Onboarding begins: ASCAP, SoundExchange, Songtrust, Content ID — all registered in sequence
05First release submitted under KMA Records label credit. Your career infrastructure is live.